Social Media Rockstar was an idea that was manifested into what we would say was the perfect storm.
Content + Design + Technology + Marketing = Digital Marketing
Our team created this in one day and released via Twitter. We wrapped the page link with Bit.ly so we could track click throughs in addition to phonecalls to [...]

What’s the difference between a traditional marketing plan and a marketing plan that integrates social media? It means more exposure, but more importantly it means better exposure if used correctly. Most of us know how powerful a marketing campaign can be by integrating social media into it. A lot of content is out there on [...]

How can you start a morning off better than with with pastries, coffee and a great conversation about social media? Since Digital Operative has taken over Social Media Breakfast San Diego, once a month we do just that.  It’s been a really neat experience so far with lots of great feedback, insight and general comments [...]

The Tap Project began in New York City with a simple basic concept and that concept has become a powerful cause. World Water Week 09 is a campaign helping to bring clean and safe drinking water to millions of children in need all around the world.  Since 2007, this campaign has grown into a national [...]

Optimizing your site using the right approach,
Is the subject I’m going to broach.
There are certain things you should implement during this process
If you follow these basic steps, you should expect nothing less.
Your site will optimize without a doubt,
If you follow this route.
Keywords and phrases is where you want to start.
If you don’t do your research, [...]

New York City is one of the worlds most crowded cities with the worlds most crowded streets. We walk those streets together engaging in certain social norms. Some make eye contact with each other or pass a quick semi-smile to acknowledge the presence of the other. Some completely ignore each other. [...]

We’ve taken part in another new program offered by the team over at BrightTalk. They are putting on their own Conversational Marketing Summit and giving you access to all of the great presentations put on by industry leaders in conversational marketing, social media marketing and marketing 2.0.
View the channel here