1. Unwrap Your Free Gifts
Use the software and tools people have developed and put online for free in conjunction with your social media campaign. Did you know there are ways to track how many visitors you have on your Facebook fan page? Are you using bit.ly links to track the links you tweet about? [...]

What’s the difference between a traditional marketing plan and a marketing plan that integrates social media? It means more exposure, but more importantly it means better exposure if used correctly. Most of us know how powerful a marketing campaign can be by integrating social media into it. A lot of content is out there on [...]

How can you start a morning off better than with with pastries, coffee and a great conversation about social media? Since Digital Operative has taken over Social Media Breakfast San Diego, once a month we do just that.  It’s been a really neat experience so far with lots of great feedback, insight and general comments [...]

On Wednesday I had the earliest start to my day yet this year. It was one of those days where you realize that “business attire” means pulling out the leather shoes, suit pants, button down and yes; the suit jacket. And like any event you volunteer at; you’re running late and really have no idea [...]

Optimizing your site using the right approach,
Is the subject I’m going to broach.
There are certain things you should implement during this process
If you follow these basic steps, you should expect nothing less.
Your site will optimize without a doubt,
If you follow this route.
Keywords and phrases is where you want to start.
If you don’t do your research, [...]

Valentines Day, yet again arrives. Since most us spend countless hours at our computers, I’ve come up with some interesting ways to express your love this year using social media. I even tried doing a few myself.

Write a 12 second love song. Record it and post it on 12 seconds.

Build a Facebook application [...]

What a fast 3 months it’s been for the team here at Digital Operative. We managed to connect with some great clients, partners and friends to spread the word about our new little shop. Staying connected to people that add value in my life is the core of how I do business and since people [...]

For the holidays we decided to bake some tasty treats to send to our clients.  One of the many benefits of working with Digital Operative.  Since there have been some requests for the recipe on twitter, I decided to post this blog so all those interested could have it.
For all of you in the closet [...]

We freshened up the look of our blog and gave it a name. So what do you think?
So what are DOodles?
DOodles are creative thoughts, insights and ideas from the minds of the DO team. DOodles is our playground for what’s new in the world of digital marketing, exploring new trends and concepts. Sometimes doodles start [...]

Over the past week we met with some really great entrepreneurs putting together some new businesses and web applications. Getting their business off the ground requires reaching a point of critical mass, marketing for both b2c and b2b. Here is the challenge, the chicken or the egg:

B2B drives revenue, but to get businesses to buy [...]