With the rise of social media and the importance of having a sound community management strategy; we’ve decided to join forces with a leading firm in the space. Meet Metaverse Mod Squad.
Metaverse provides online community and game services to Warner Bros., the NFL, Reel FX Entertainment (Webosaurs), enVie Interactive, Harry Potter, the U.S. [...]

#MOVEMBER IS BACK!!!
Last year the team at DO manned and womened up to support this great cause to fight cancer. You can see our moustache historical glory here.
This year we got a special invite to participate in the Movember Digital Challenge featuring some of the brightest marketing minds around the country. From New York City [...]

Before work I like to wake up early and try to squeeze in a surf before having to frantically rush to the train station to make my 7:47am train. One particular morning was very beautiful and I managed to snap off a couple photos. Last week was also pretty exciting around the office with friends and [...]

Amidst everything that happens here at the DO office from day to day, this week I managed to snap some pictures around the office and of my commute via train every morning from Carlsbad. Enjoy, and expect more photos every week up on the blog.

Digital Operative would like to welcome the newest member of our team, Thiago Brandao (sounds like CHEE-AA-GO). Originally from Rio De Janero Brazil, Thiago and his wife recently moved to San Diego via Michigan and New York. Thiago is stepping into the vital role of Project Manager. His duty is to make sure resources are [...]

Digital Operative is still in the running for agency of the year from Influence SD and we have added a new twist into the voting process. DO will now be donating 1 tree through American Forests for each vote we receive. So you are 2 clicks away from planting a tree! Click the link (http://bit.ly/a85JuP?r=td) [...]

In the same spirit that got the DO team involved with Movember our fearless leaders decide to lose their hair rather than grow it. BJ and Adam as well as a DO client went down to Basic Pizza in Downtown San Diego and had their head shaved as an act of solidarity with children who [...]

1. Unwrap Your Free Gifts
Use the software and tools people have developed and put online for free in conjunction with your social media campaign. Did you know there are ways to track how many visitors you have on your Facebook fan page? Are you using bit.ly links to track the links you tweet about? [...]

What’s the difference between a traditional marketing plan and a marketing plan that integrates social media? It means more exposure, but more importantly it means better exposure if used correctly. Most of us know how powerful a marketing campaign can be by integrating social media into it. A lot of content is out there on [...]

How can you start a morning off better than with with pastries, coffee and a great conversation about social media? Since Digital Operative has taken over Social Media Breakfast San Diego, once a month we do just that.  It’s been a really neat experience so far with lots of great feedback, insight and general comments [...]