DO has been cooking up a location based mobile game over the last month or so, we’re still early on in development but I wanted to share an interesting conclusion I came to tonight while building one of the interfaces.
Our game requires the user to make a new ‘match’ and invite his or her friends [...]
Archive for the ‘product design’ category
On mobile phones, “distance” isn’t really important
Product Management: Features are Your Enemy
I have been reading the 37 Signals Book Rework. While I don’t agree with everything, the overall messages in it are dead-on. Every entrepreneur who has dreams of being the next Techcrunch traffic spike should read it; BEFORE they start.
No one thinks about product management when they start building an application. The entreprenuer assumes the [...]
Zipcar // beep, beep over their iPhone app
With the whole iPhone app craze going on, many brands are finding ways to not only add value to their current customers’ experience, but also provide a gateway for browsers. Zipcar is one of those brands that gets it.
With the introduction of their new iPhone application, Zipcar is enabling current and potential customers to:
Find Zipcar [...]
Method looks to their backyard for inspiration
If you’re not a fan of the company METHOD, well, you should be. These guys have been pushing the product design’s form + function while still maintaining aspects of sustainability since 2000. I’ve had the opportunity to not only visit their HQ in San Francisco, but also be a part of some strategic brainstorming sessions [...]


