August 23 is the date. Mark it on your calendar. Facebook will be stealing 240 of your precious pixels.
Custom app tabs will go from 760 pixels to 520 pixels. Not to mention that boxes on the left hand side will be removed as well. If you are a page admin, you can see how [...]

Incase you haven’t seen it yet Old Spice recently launched a campaign that responds to peoples questions from Twitter, YouTube, and Redditt. The key difference in this campaign is that they use video. Using video allows for Old Spice to leverage the personality of their newest spokesman, Isaiah Mustafa (aka “The Man Your Man Could [...]

(San Diego, Ca) – Digital Operative is proud to announce our newest service – the Rockstar Social Package. You’ve seen social media done before but nothing like this. Need fans on Facebook? We’ll get them. Need followers on Twitter? Consider yourself followed. Like free fruit? Yea we provide that too. Trust us when we say [...]

So here at Digital Operative we are big fans of San Diego, I mean it is our home. San Diego though is also home to a huge convention each year called Comic Con International. It was started here and is one the biggest events this city has. Well they are in a battle now to [...]

We’ve had the opportunity to be a part of a growing, great social enterprise called iLoveSchools.com. Based in San Diego, we’ve had our hand in all aspects of their online platform from strategy, design, development and now even some pro-bono marketing.
One of the greatest fulfillments is to see someone believe in something you also believe [...]

1. Unwrap Your Free Gifts
Use the software and tools people have developed and put online for free in conjunction with your social media campaign. Did you know there are ways to track how many visitors you have on your Facebook fan page? Are you using bit.ly links to track the links you tweet about? [...]

For all you breakdancers out there with wicked cool moves, I hope you’re reading this. Social Media Breakfast San Diego is proud to announce that Altec Lansing, a company that makes a wide range of audio systems for the home and office, will be sponsoring the upcoming session. Here is the cool news: [...]

What’s the difference between a traditional marketing plan and a marketing plan that integrates social media? It means more exposure, but more importantly it means better exposure if used correctly. Most of us know how powerful a marketing campaign can be by integrating social media into it. A lot of content is out there on [...]

I went out to dinner the other night with some friends and the subject of social media came up, more specifically Twitter.  One person made a comment that he was skeptical of this new tool and that it seemed like it was just a bunch of noise – a way for others to promote and [...]

Whenever you see something for the first time there’s this glitz and glamor associated with it. In this case, I opened my email from Nike like any other day and this time I found a cornucopia of tools embedded into one section in the lower right corner. Nike was trying to enable their customers to [...]