Incase you haven’t seen it yet Old Spice recently launched a campaign that responds to peoples questions from Twitter, YouTube, and Redditt. The key difference in this campaign is that they use video. Using video allows for Old Spice to leverage the personality of their newest spokesman, Isaiah Mustafa (aka “The Man Your Man Could [...]

So when we were thinking of what June’s topic was going to be, I received an email from Holiday Matinee featuring a local artist’s work done for some Ford campaign. I was immediately enamored  by this concept. So I reached out to Dave Brown, we met up and the rest is history. Isn’t all social [...]

In the same spirit that got the DO team involved with Movember our fearless leaders decide to lose their hair rather than grow it. BJ and Adam as well as a DO client went down to Basic Pizza in Downtown San Diego and had their head shaved as an act of solidarity with children who [...]

I arrived at Syrah a little after 8pm.  The Gary Vaynerchuk event started at 7 and unfortunately I missed Gary’s talk about wine and his new book, however I did manage to skip the wine tasting which was my original goal.  See, I’m not that interested in wine.  What interests me is that Gary Vaynerchuk [...]

THINK Together, a non profit organization is an after school program for low income children. The organization started in the Shalimar neighborhood in Westside Costa Mesa and has now spread to more than 170 schools and community sites across 19 different school districts. They have more than 1000 employees and serve more than [...]

The Tap Project began in New York City with a simple basic concept and that concept has become a powerful cause. World Water Week 09 is a campaign helping to bring clean and safe drinking water to millions of children in need all around the world.  Since 2007, this campaign has grown into a national [...]