It was a Thursday when BJ and Adam took me aside to their room and informed me that they had a very important assignment for me to complete. The serious looks on their faces informed me that this  was the kind of assignment that separates the wheat from the part of the plant that is [...]

So yesterday @RyanSisson, our Account Strategist at DO, calls me into his office raving about this Arcade Fire project. Let’s just say that I was amazed and felt like I actually saw something I hadn’t seen in awhile … creative use of technology.
From the Google Blog (post here):
“Today we’re excited to launch a musical experience [...]

Incase you haven’t seen it yet Old Spice recently launched a campaign that responds to peoples questions from Twitter, YouTube, and Redditt. The key difference in this campaign is that they use video. Using video allows for Old Spice to leverage the personality of their newest spokesman, Isaiah Mustafa (aka “The Man Your Man Could [...]

The latest commercial for the iPad has just been released by Apple. You’ll notice that even though the camera views of the iPad in action are similar to those from the original commercial that aired during the Oscars but there are some significant changes to the messaging.

New Apple voice over [...]

Every big city whether New York, San Francisco or Chicago have had a stronghold on media with their populations and ability to steal the limelight when it comes to what’s hot, buzzworthy and trend-setting. Well, last night the influential minds of San Diego’s new media community got together to show that there’s a whole hell [...]

I saw this on the W+K Tokyo Lab blog and loved the mixed media in this piece. Enjoy.

onedotzero adventures in motion festival trailer 2009 from onedotzero on Vimeo.