(San Diego, Ca) – Digital Operative is proud to announce our newest service – the Rockstar Social Package. You’ve seen social media done before but nothing like this. Need fans on Facebook? We’ll get them. Need followers on Twitter? Consider yourself followed. Like free fruit? Yea we provide that too. Trust us when we say [...]

So here at Digital Operative we are big fans of San Diego, I mean it is our home. San Diego though is also home to a huge convention each year called Comic Con International. It was started here and is one the biggest events this city has. Well they are in a battle now to [...]

What a year last year was and as many award programs start their push, we find ourselves in the midst of one. I actually found out while we were at TECHCocktail that we were nominated, which at the time was an honor. You work so hard day-to-day that it’s great to see appreciation from peers [...]

We’ve had the opportunity to be a part of a growing, great social enterprise called iLoveSchools.com. Based in San Diego, we’ve had our hand in all aspects of their online platform from strategy, design, development and now even some pro-bono marketing.
One of the greatest fulfillments is to see someone believe in something you also believe [...]

1. Unwrap Your Free Gifts
Use the software and tools people have developed and put online for free in conjunction with your social media campaign. Did you know there are ways to track how many visitors you have on your Facebook fan page? Are you using bit.ly links to track the links you tweet about? [...]

What’s the difference between a traditional marketing plan and a marketing plan that integrates social media? It means more exposure, but more importantly it means better exposure if used correctly. Most of us know how powerful a marketing campaign can be by integrating social media into it. A lot of content is out there on [...]

I went out to dinner the other night with some friends and the subject of social media came up, more specifically Twitter.  One person made a comment that he was skeptical of this new tool and that it seemed like it was just a bunch of noise – a way for others to promote and [...]

I realize that when you first view the title you might think, hmm … vague much? Well that’s a little on purpose and little experimental. Back in November of 2007, I posted a question to my LinkedIn network asking, “What is the best advice you can give a fresh, young marketer right out of school [...]

The Tap Project began in New York City with a simple basic concept and that concept has become a powerful cause. World Water Week 09 is a campaign helping to bring clean and safe drinking water to millions of children in need all around the world.  Since 2007, this campaign has grown into a national [...]

On Wednesday I had the earliest start to my day yet this year. It was one of those days where you realize that “business attire” means pulling out the leather shoes, suit pants, button down and yes; the suit jacket. And like any event you volunteer at; you’re running late and really have no idea [...]