Email Marketing For Ecommerce

We create and manage email marketing programs for ecommerce built on solid strategies, objectives, and outcomes.

Strategy

It starts with listening. Once we assess your current list, strategies, and tactics, we develop a strategic framework to facilitate list growth, customer engagement, and return on investment (ROI).

Design

Our award-winning creative team can create a series of responsive email templates for each workflow and then test them to ensure deliverability and readability.

Automate & Grow

We will setup a process to automate email capture and email engagement through a series of emails in one or more workflows, and then we will continually test content and creative to maximize ROI.

Building the Best Flows

Our email marketing programs include a comprehensive strategy for growth, acquisition, and engagement. We will help you setup, design, develop, test, launch and optimize the following types of emails:

  • Transactional emails (order confirmation, shipping notices, etc)
  • Welcome series
  • Shopping cart abandonment
  • Product reviews
  • Reengagement and win-back
  • Post-purchase
  • Promotional and newsletters
  • Discount ladders

We have experience with the following email service providers: Klaviyo, Listrak, Bronto, Silverpop, MailChimp, Dotmailer, Eloqua, Pardot

Our Email Marketing & CRM Services Include:

  • Strategy and program development
  • Responsive design and development
  • Custom workflows
  • Segmentation
  • Personalization
  • List acquisition and growth
  • Reporting and analytics
  • Promotional calendars
  • Copywriting
  • ESP selection, migration, and integration