Archive for the ‘ecommerce’ category

Pinterest is the social network darling of the moment, and your business should be making money from it. You may not have heard of Pinterest, but your consumers have. Pinterest is large (3.3 million users) and it captures users attention (average site time 72 minutes). I will briefly describe what Pinterest is, what makes it [...]

Another win for both the design team at DO and the client, Dan and Dave. We spend a lot of time at DO trying to create user experiences that are truly unique, simple and well-planned. DanandDave.com is not just a result of great UX planning, but also a cross functional team of designers and developers [...]

Big three stories of the week!

January 13th, 2012

Though Friday the 13th is generally considered an unlucky day, it is Friday and it can’t really be that bad. Here is the weekly round up of the top tech stories that you can’t miss this week. One story will affect your search engine optimization plans, one will effect your holiday shopping next year, and [...]

Retargeting is Coming to Get You!

December 22nd, 2011

What is Retargeting?
Overview
Retargeting is one of the hottest trends in online marketing right now and at DO we use it to help businesses grow. This online marketing technique combines many of the strengths that online marketing offers and puts them into one package. In the hands of a savvy digital marketer retargeting can:
• Hypertarget customers on [...]

I recently attended an interesting webinar held by Hootsuite guest starring Geotoko. It was a little salesy, but the premise of the webinar is that location based marketing is the way of the future. Not the pretend future we were promised in Back to the Future Two with awesome flying skateboards and shoes that self [...]

Fashion and technology don’t always work hand-in-hand (see Steve Jobs’ turtlenecks, Mark Zuckerbergs’ sweatshirts, and Bill Gates’ Flowbee haircut for the past 3 decades) so when fashion and technology do team up in a meaningful way it is important to take note. With this in mind DO is proud to announce the launch of Collective [...]

Lately Netflix has been making mistake after mistake, and we are here to help your business learn from their troubles. As Netflix attempts to keep up with the times and stay ahead of the market, it has found new ways to fail and cause extreme customer disapproval all over the internet. First, CEO Reed Hastings [...]

Google Wallet is one of Google’s newest creations has recently gone public for all to try out. This is an amazing innovation in the world of shopping and in-person transactions. Basically Google Wallet is a payment platform, where you wave your NFC (Near Field Communication) enabled cell phone over an NFC card reader and the [...]

I recently read an interesting white paper about building an attribution model that works.  The paper got me thinking about attribution modeling, and why it is such an important asset for any company (both off and online). As such I thought I would give a brief introduction to attribution modeling and give three tips to help your [...]

Stussy’s website redesign, crafted by Digital Operative is a featured project on the site Web Design Served. WDS (as we imagine they like to be called)  looks for outstanding websites from members of the Behance network, and we are pleased that they decided to feature our work. Their editorial team features  a small number of [...]